SLT Sports · UAE
Shaping Sport. Delivering Impact.
SLT Sports is a UAE-based sports consultancy and delivery company working with governments, organisations and sporting entities to develop stronger strategies, safer systems, high-performance programmes and professionally delivered sports experiences.
About SLT Sports
Sports Expertise From Strategy Through To Delivery
SLT Sports helps organisations plan, develop and deliver sporting initiatives with greater structure, clarity and impact.
Founded by Olympian and international sports executive Dr Sarra Lajnef-Taylor, the company brings together strategic consultancy, sports safeguarding, athlete development, high-performance expertise and professional event delivery.
From corporate sports events and team-building experiences to government advisory, governance frameworks and training programmes, SLT Sports supports every stage from initial ambition through to practical implementation.
Four Pathways. One Standard Of Delivery.
From corporate sports events and team building to consultancy, safeguarding and high-performance training — every engagement is led by senior expertise.
Sports Events and Experiences
Corporate sports events, team-building programmes, community activations and professionally managed sporting experiences.
Explore Events 02Sports Strategy and Consultancy
Strategic advisory for governments, federations and organisations across governance, participation, performance and programme development.
Explore Consultancy 03Safeguarding and Athlete Development
Safeguarding frameworks, athlete welfare, talent identification and structured development pathways.
Explore Safeguarding 04Training and High Performance
Training camps, performance environments and multi-sport programmes for athletes, teams and organisations.
Explore Training
Featured Capability
Building Safer Sporting Environments
SLT Sports supports sporting organisations in reviewing and strengthening the policies, responsibilities, reporting pathways and organisational culture required to protect athletes and participants.
Led by Dr Sarra Lajnef-Taylor, a member of the World Aquatics Athletes Safeguarding Council, our safeguarding consultancy is designed for federations, clubs, academies, schools, event organisers and sports organisations seeking practical, organisation-specific support.
Led by Experience at the Highest Level
Dr Sarra Lajnef-Taylor, OLY
Dr Sarra Lajnef-Taylor, OLY, is an Olympian, sports executive, safeguarding council member and international sports consultant.
Her experience spans sports strategy, governance, high-performance systems, athlete development, major-event bidding, government stakeholder engagement and national team management across the UAE, the wider GCC and the international sports ecosystem.
Dr Sarra · Personal Opportunities
Speaking, Partnerships and Collaborations
Dr Sarra Lajnef-Taylor is available for selected speaking engagements, media appearances, sponsorships, brand partnerships and collaborative initiatives aligned with sport, leadership, performance and positive impact.
Explore Opportunities With Dr Sarra
Credentials
Elite sporting credibility, executive consultancy depth.
6×
Masters World Champion
World Aquatics Masters titles across long-course and open-water disciplines.
5×
Guinness World Record Holder
Endurance and multi-sport records recognised by Guinness World Records.
13+
Years in Sports Leadership
Sports strategy, consultancy and programme delivery across the UAE, GCC and internationally.
Advisory
Government & Federation Experience
Sports strategy, safeguarding, talent development and high-performance programmes.
Trusted Across Sectors
SLT Sports is positioned to deliver for institutional, corporate, education and community partners across the UAE, GCC and internationally.
Why SLT Sports
Six Reasons Organisations Choose Us
01
Elite Sporting Perspective
First-hand understanding of international competition, athlete development and high-performance sporting environments.
02
Strategic Expertise
The ability to translate organisational objectives into practical strategies, programmes and delivery plans.
03
Government & Federation Experience
Experience working across complex institutional and multi-stakeholder sports environments.
04
End-to-End Delivery
Support from research and concept development through to implementation, event operations and review.
05
UAE & GCC Experience
Regional understanding supported by international sporting and executive experience.
06
Multi-Sport Capability
Experience across swimming, open-water swimming, running, triathlon, duathlon, cycling, rowing and endurance sport.
Worked With
Trusted across government, sport and industry
A selection of organisations engaged by SLT Sports and its founder across the UAE, GCC and international sporting ecosystem.
Start the conversation
Planning a Sports Event, Programme or Strategy?
Tell us what your organisation wants to achieve. SLT Sports will help you define the right concept, structure and delivery approach.